Jacqui Emmanuel live on Lotus FM

The 12th of january Jacqui Emmanuel was live in the Afternoon Take Over Show.

Lotus FM’s fun and refreshing drive show, features the perfect combinations of talk, music, entertainment, sport bulletins to make your journey home more enjoyable.

They discussed all things #ThreadsBySB as well as 2018 fashion tips, current summer and the #Businessoffashion.

The audience got an insiders look on the multiple challenges african fashion entrepreneurs face. From fashion perceived as a hobby rather than a business. To the rigorous task of manufacturing clothing lines.

“Manufacturing is one of the biggest challenges we have. Because having small manufacturing quantity is quite difficult to find” says Jacqui. “If you look at big infrastructures and local designers, there’s a very thin line between us and then. Their manufacturing is really great. From a textile point, they are able to produce more.”

Check the full interview below.


Threads Team

We believe in change. We believe in leaving a lasting impact. That's why threads mission is to empower the next of South African fashion entrepreneurs by providing them with the tools, resources, and networks to run a sustainable business operation and thrive internationally.